Automotive Committee Lunch

Outlook for Taiwan's car market 
Analysis of trends and prospects for 2015 and beyond

Guest speaker

Annie Shin, Research Manager, Industrial Economics and Knowledge Center (IEK), Industrial Technology Research Institute (ITRI)
工研院產業經濟與趨勢研究中心  石育賢經理

12:00 - 14:00, Friday, 12 June 2015
Grand Hyatt Taipei, Residence 2 (1F) / 台北君悅酒店  1樓  君寓2
2, Song Shou Road, Taipei / 台北市信義區松壽路2號  MAP

New car sales in Taiwan rose 12% year on year in 2014 to reach a nine-year high of 423,829 units. Sales of imported cars accounted for 32% of market share as unit sales of European brands Mercedes-Benz, BMW, Volkswagen, Audi, and Volvo hit record levels. What is the outlook for the rest of 2015 and 2016? Will growth continue? Will the market share of imported cars continue to increase? What factors will influence the local auto market? What impact will oil prices have on the development of alternative energy vehicles? At this special event hosted by the ECCT's Automotive committee our special guest speaker will provide a comprehensive analysis of Taiwan's current automotive market and offer insights on future prospects. Among subjects on the agenda, her presentation will cover the following:

1. Global auto market trends with a focus on Taiwan and how the local market differs from other regional markets in Asia.
2. An analysis of Taiwan's vehicle market including a review of overall sales, the breakdown by brand (especially European vs Japanese brands) and domestically-produced vs imported cars.
3. Future industrial policies that may have an impact on the auto market.
4. Analysis of the demand for hybrids and other new energy vehicles.

This event will provide an excellent opportunity for members, particularly those in the Automotive and financial services committees as well as members who are interested in the development of Taiwan's automotive market to meet and discuss trends, opportunities or concerns.

About the speaker
Annie Shih is a Research Manager  in the Automotive Industry Research Department of the Machinery & System Research Division of the Industrial Economics and Knowledge Center (IEK) at the Industrial Technology Research Institute (ITRI). Since joining ITRI in 2002 she has conducted in-depth research on a range of subjects related to auotomotive industry trends and technology including motors, transportation, environmental safety, vehicles and parts, energy saving vehicles, smart vehicles, smart transportation systems, automotive electronics and telematics. In her current role, she engages with the automotive industry and participates in a number of forward-looking research and planning initiatives. She graduated from the New York Institute Technology (NYIT) and holds a master's degree in computer science and an MBA. She is also a certified industrial consultant of the Asia Pacific Industrial Analysis Association (APIAA).

Cost: NT$1,300 for members; NT$1,900 for members' guest(s)